Operational Policy

LIKEY establishes and implements regulatory policies on service operation standards and use to foster a healthy communication culture for creators and fans.

All content uploaded to the LIKEY platform is subject to this policy.

According to the information and communication deliberation regulations of the Korea Communications Standards Commission and the youth protection committee deliberation regulations, all posts and comments including the following are defined as violating the guideline.

The LIKEY system monitors all content, and as a result, content that violates the guide is immediately deleted and blocked, and users who violate the guide may be subject to a maximum permanent suspension. Content includes all of your voice, text, images, and account-related information (nickname, unique ID, etc.) from post, comment, and message.

Please observe the following standards and enjoy the service.

Content Moderation

Keeping our platform safe, trustworthy, and vibrant requires balancing creative expression and preventing harm. We use a combination of safety approaches to strike the right balance:

🚫 Remove content that we do not allow

Everyone who **joins LIKEY has the ability to freely share content on the platform. However, we remove contents-whether posted publicly or privately-when we find that it violates our rules.

⚠️ Restrict content that is not suitable for youth

We allow a range of content on our platform, while recognizing that not all of it may be suitable for younger audiences. We restrict content that may not be suitable so that it is only viewed by adults (18 years and older).

🚨 Measure

We control and regulate content in the following ways.

• If you get suspended from the service due to policy violation, all purchased items will not be refunded nor cashed out.

🙏 Appeal

If you disagree with the actions taken by LIKEY, you can appeal through the Help Center during the suspension period.

• Objection can be appealed only once per stoppage. Modifications, additions and deletions are not allowed upon completing the application.
• Disabling and number of days adjustment may occur depending on operational policy violations.
• You can apply for an appeal by e-mail support@likey.me or Help Center.

Safety and Civility

LIKEY is enriched by the diversity of our community. Our differences should be embraced, rather than a cause for division. We do not allow any hate speech, hateful behavior, or promotion of hateful ideologies. This includes explicit or implicit content that attacks a protected group.

When there are discussions about social issues on LIKEY, we want them to be respectful. Content may be ineligible when it indirectly demeans protected groups.

Learn more about our work to counter hate, as well as tools that can help limit unwanted interactions, including restricting options for comments, duet, stitch, and messaging.

• 🚫 Not Allowed
  • Promoting violence, segregation, discrimination, and other harms on the basis of a protected attribute
  • Promoting any hateful ideology, including:
    • Claiming supremacy over a protected group, such as racial supremacy, misogyny, anti-LGBTQ+, antisemitism, or Islamophobia
    • Making conspiratorial statements that target a protected group, such as supporting the Great Replacement Theory or saying that Jewish people control the media
    • Using associated symbols and images
    • Facilitating the trade or marketing of any items that promote hate speech or hateful ideologies, such as books or clothing with hateful logos
  • Dehumanizing someone on the basis of their protected attributes by saying or implying they are physically, mentally, or morally inferior, or calling them degrading terms, such as saying they are criminals or animals, or comparing them to inanimate objects
  • Using a hateful slur associated with a protected attribute
  • Denying, or minimizing the scale of, well-documented historical events that harmed protected groups, such as denying the existence of the Holocaust or the genocide against the Tutsi in Rwanda
  • Accusing a protected group of being responsible for bad acts caused by one person with that protected attribute, such as using one example of harmful behavior caused by an immigrant to suggest all immigrants are dangerous
  • Content that dehumanizes or denies the existence of people because of their protected attributes, such as saying people have a mental illness if they identify as transgender
  • Deadnaming or misgendering someone by using their former name or gender rather than their chosen identity, or by promoting conversion therapy programs that attempt to change a person's sexual orientation or gender identity
  • Showing someone being physically bullied by another person or group
  • Degrading or revictimizing people who have experienced a tragedy, such as claiming that they deserved it or belittling or denying their experience
  • Undermining an individual's physical safety, by threatening them, or expressing a desire for them to die, get a serious disease, or experience some other severe physical harm
  • Threatening or inciting others to doxx or blackmail someone, or to share or hack account information
  • Inciting others to harass a person, or promoting coordinated harassment, such as advocating for people to post comments with abusive language, or to maliciously report an account

Youth Safety and Commercial Activities

We are deeply committed to LIKEY being a safe and positive experience for people under the age of 18 (we refer to them as "youth" or "young people"). This starts by being old enough to use LIKEY. You must be 18 years and older to have an account. There are additional age limitations based on local law in some regions.

If we learn someone is below the minimum age to have an account on LIKEY, we will ban that account. If you believe you were incorrectly banned, you can appeal the decision. Anyone can report accounts that they suspect are under the minimum age, either in-app or online.

We do not allow content that may put young people at risk of psychological, physical, or developmental harm. If we become aware an account holder has a severe violation or has committed a sexual offense against a young person, we will ban the account, as well as any other accounts belonging to that person. We also report to relevant law enforcement authorities when there is a specific, credible, and imminent threat to human life or serious physical injury.

To provide young people with an experience that is developmentally suitable and a safe space for self-exploration, we take several steps including:

• Setting minimum age requirements for access to certain product features, including being 18 years and older to have your content be eligible
• Using restrictive default privacy settings
• Developing content levels to restrict content that may not be suitable for people under the age of 18, and providing you with content filtering options

You can learn more about LIKEY's tools, controls, and educational content on our Help Center.

We allow a range of content on our platform, but some of it is only made available to adults. Here is a consolidated "quick guide" of content restricted from younger audiences.

• 🚫 Not Allowed

  • Prostitution inducement (act on conditions such as moaning of gift or support of telb)
  • Promote or inform obscene information, decadent business
  • Act to impersonate others and take property interests
  • Share information about criminal acts, or induce or encourage conduct that violates the law
  • Sexually Suggestive Content
    • Showing adults engaging in intimate kissing, sexualized framing, or sexualized behavior
    • Showing sex products
  • Shocking and Graphic Content
    • Showing human or animal blood
    • Showing extreme physical fighting
    • Showing graphic or potentially distressing footage of events that are in the public interest to view, such as clashes with law enforcement or the aftermath of a bombing or natural disaster
  • Gambling
    • Showing or glamorizing gambling or gambling-like activities, such as filming someone gambling or making any general positive statements about gambling
  • Alcohol, Tobacco, and Drugs
    • Discussing drugs or other regulated substances (as long as the substances are not being used or shown)
    • Showing the consumption of excessive amounts of alcohol by adults
    • Promoting tobacco products
    • Showing the consumption of tobacco products by adults
    • Promoting alcohol products

• ⚠️  Restricted (18 years and older)

  Disordered Eating and Body Image

  • Showing, describing, promoting, or offering or requesting coaching for potentially harmful weight management behaviors including:
    • Restrictive low-calorie diets, such as extended intermittent fasting
    • Using medication or supplements for weight loss or muscle gain, such as anabolic steroid use
    • Exercises designed for rapid and significant weight loss, such as cardio routines that promise to help you lose a waist size in a week
  • Promoting weight loss or muscle gain products, such as sharing a before-and-after transformation
  • Promoting body types as ideal or perfect, when associated with potentially harmful weight management behaviors
  • Showing or promoting cosmetic surgery that does not include risk warnings, including before-and-after images, videos of surgical procedures, and messages discussing elective cosmetic surgery

  Dangerous Activity and Challenges

  • Showing activity that involves visible or imminent moderate physical harm, or promoting activity that is likely to lead to moderate physical harm
  • Showing activity that is likely to be imitated and may lead to any physical harm

  Nudity and Body Exposure

  • Showing semi-nudity of adults, such as wearing only nipple covers or underwear that does not cover the majority of the buttocks

Sensitive and Mature Themes

Nudity and Body Exposure

We celebrate all shapes and sizes and want you to feel comfortable in how you present yourself and your body. We understand societies approach body exposure and clothing differently, so we seek to reflect prevailing cultural practices. We do not allow nudity. This includes bare genitalia, buttocks, breasts of women and girls, and sheer clothing.

We want to provide young people with an experience that is developmentally suitable. We do not allow semi-nudity or significant body exposure of young people. Content is ineligible if it shows body exposure of a young person that may present a risk of uninvited sexualization.

We also do not want to amplify content that may not be suitable for a wide audience. Content is restricted (18 years and older) and is ineligible if it shows semi-nudity of an adult. We allow regional exceptions for body exposure in limited situations, such as cultural practices.

• 🚫 Not Allowed
  • Showing penetrative sex, non-penetrative sex, or oral sex
  • Showing physical sexual arousal, including sexual stimulation and physical responses to sexual arousal
  • Fetish or kink activity
  • Using images of nipples, genitals, pubic hair, anus exposure (including images partially covered with stickers or other methods)
  • Sexual and similar sexual intercourse (masturbation, oral intercourse etc.)
  • Sexual services, including offering or asking for sexual acts (solicitation), sexual chats, imagery, pornography, member exclusive content, and streaming of adult content through a webcam, such as stripping, nude modeling, and masturbation (sexcamming)
  • Showing nudity of adults and young people, including photography and digitally created images, such as manga and anime
  • Other Lewd Acts not mentioned above
• ⚠️ Restricted (18 years and older)
  • Showing semi-nudity of adults, such as wearing only nipple covers or underwear that does not cover the majority of the buttocks
  • Showing adults engaging in intimate kissing, sexualized framing, or sexualized behavior
  • Showing sex products
  • Sensual chats, imagery, or pornography

Integrity and Authenticity

Spam and Deceptive Behavior

To build a trusted community online, it is important that the behaviors and identities on your accounts are authentic and truthful. We do not allow account behavior that may spam or mislead our community. This includes conducting covert influence operations, manipulating engagement signals to amplify the reach of certain content, and operating spam or impersonation accounts. Parody or fan-based accounts are allowed, as long as they are clearly disclosed in the account name (note that this is different than the @username).

You can set up multiple accounts to create different channels for authentic creative expression, but not for deceptive purposes. We do not allow the use of accounts to engage in platform manipulation. This includes the use of automation to register or operate accounts in bulk, distribute high-volume commercial content, artificially increase engagement signals, and circumvent enforcement of our guidelines.

If any of your accounts have been banned, or restricted from using a feature, you must not set up a new account or use a different existing account to get around the ban or restriction.

If we determine you have engaged in any of these deceptive account behaviors, we will ban the account, and may ban any alternative accounts being used or new accounts that are created.

• 🚫 Not Allowed
  • Spam, including:
    • Operating large networks of accounts controlled by a single entity, or through automation
    • Bulk distribution of a high-volume of spam
    • Manipulation of engagement signals to amplify the reach of certain content, or buying and selling followers, particularly for financial purposes
  • Impersonation, including:
    • Accounts that pose as another real person or entity without disclosing that they are a fan or parody account in the account name, such as using someone's name, biographical details, content, or image without disclosing it
    • Presenting as a person or entity that does not exist (a fake persona) with a demonstrated intent to mislead others on the platform
  • Covert influence operations, including:
    • Registering and operating networks of inauthentic accounts
    • Coordinating content or engagement activity to artificially promote certain narratives or trends
    • Trying to manipulate our recommendation system by using methods that make it hard to determine the actual location of accounts
  • Circumvention, including:
    • Attempting to avoid an account ban, such as spreading content violations across multiple accounts
    • Using an alternative account (either a new or existing one) to:
      • Continue behavior that previously resulted in a ban or restriction on a different account
      • Maintain access to LIKEY after an account has been banned for a severe violation
      • Bypass restrictions placed on an account, including using the alternative account to access features that have been restricted on another account, such as a temporary LIVE suspension
  • Hacked materials distribution, when:
    • The risk of harm is significant, and
    • Materials have been determined to be confidential, and
    • Acquisition of the materials was unauthorized, and
    • Distribution did not adhere to appropriate legal channels or responsible journalistic practices

Privacy and Security

We know that protecting your privacy rights and personal information, and keeping our platform secure, are critical to maintaining your trust and ensuring your safety.

Personal Information

Content shared online may be seen by anyone, and has a wide reach. We are committed to making sure that any personal information shared intentionally or accidentally on LIKEY does not lead to harm. We do not allow content that includes personal information that may pose a risk of stalking, violence, phishing, fraud, identity theft, or financial exploitation. This includes content that someone has posted themselves or that they consented to being shared by others.

If you believe you have experienced a privacy violation, you can report Help Center

• 🚫 Not Allowed
  • Personal non-public phone numbers and home addresses
  • Attempts to contact other unauthorized external media, such as SNS, etc
  • Financial and payment information, such as bank account or credit card numbers
  • Login information, such as usernames or passwords
  • Identity documentation, cards, or numbers, such as passports, government-issued identifications, or social security numbers
  • Threats or encouragement to share personal information or to hack an account

Platform Security

We work hard to protect and secure you and your information on LIKEY. We do not allow: (1) access to any part of LIKEY through unauthorized methods; (2) attempts to obtain sensitive, confidential, commercial, or personal information; or (3) any abuse of the security, integrity, or reliability of our platform.

You should avoid clicking on suspicious links or responding to requests for information about your account details, passwords, verification qualification, financial, and other personal information. Learn more about our approach to privacy and security on the platform.

• 🚫 Not Allowed
  • Providing other people with access to your account credentials or enabling other people to conduct activities that violate our rules
  • Accessing our platform in an unauthorized way, or creating fake versions of our platform
  • Sharing malicious files, content, and messages that contain viruses, Trojan horses, worms, logic bombs, or other harmful materials endangering cyber security
  • Attempting to obtain personal information (such as login credentials) or access content, accounts, systems, or data through the use of any deceptive technique (such as phishing, smishing, automated scripts, or web crawling)
  • Modifying, adapting, translating, reverse engineering, disassembling, decompiling, or creating any derivative products based on LIKEY, including any files, tables or documentation, and attempting to regenerate any source code, algorithms, methods, or techniques embodied in LIKEY.